Genki advertised its products well before the official reveal.
At the start of the year, as the hype around Switch 2 was beginning to reach fever pitch, accessory manufacturer Genki began to prematurely advertise its products for the then-upcoming console. Perhaps most notably, it showcased 3D-printed mockups of the Switch 2 during CES 2025 before broadcasting its own ‘Direct’ on the same day Nintendo revealed all regarding its new console.
Nintendo, as you can imagine, wasn’t best pleased about having its plans revealed early, and proceeded to file a lawsuit against Genki, claiming that the latter had “demoed and promoted unauthorised purported mockups and renderings of the Nintendo Switch 2 and its accessories”. It also claimed Genki violated its trademarks by using names similar to the Switch, e.g. Glitch and Glitch 2.
Read the full article on nintendolife.com
